Ode to cobbles and party on poster 2023
Danilith Nokere Koerse presents its poster. This year the slogan is "Another round of cobblestones!". For several years now, the organisation has clearly profiled itself as a cobbles classic. With 24 km for the men and 15 km for the women, Danilith Nokere Koerse is, apart from the Tour of Flanders, the Belgian race with the most cobblestones on the course. Chairman Robrecht Bothuyne: 'At the same time, Danilith Nokere Koerse is also synonymous with one big party. Hence the image on the poster: we serve the riders a tourneé générale of cobblestones. While we treat our audience to one big cycling party, with more than one lap...'.
So Danilith Nokere Koerse wants to make it one big party on 15 March. Then we will be looking for the successors of Belgian champion Tim Merlier and European champion Lorena Wiebes. Both will also be back and will start with the ambition to win again.
The races start in Deinze, where a breakfast will be offered together with the city, DJs will turn the team presentation into a party and Agristo will again provide free fries. And of course there is plenty of ambiance along the course. But especially in the arrival village of Nokere, the organisers will be pulling out all the stops to make it a real people's party. Bothuyne: "Together with Aarova, a fan village will be set up, with a stage where the podium ceremony will take place, with big screens, with the possibility of eating in the afternoon and evening, and of course with a large terrace where cycling fans can enjoy the races from the front row. Spectators are thus truly pampered in Nokere. Actually, everyone who comes to Nokere will feel like a VIP.'
At the presentation of the poster, it was also announced that main and name sponsor endorsed a new five-year agreement. Construction company Danilith has been associated with Nokere Koerse with its name since 2013. Managing director Rony De Sloovere said: 'Danilith Nokere Koerse has become a household name. We are pleased that this is a sustainable partnership and we can continue to work together in the long term. In economically challenging times, this is heartening for the organisation.'